This experience affected me deeply. I thought of all the health workers across the world who face the anguish of a newborn not breathing and don’t know how to help. It’s an infrequently needed but life-saving skill—a skill every birth attendant needs to know.

I imagined video zooming in on that relatively simple resuscitation procedure—showing health workers how a limp blue newborn can come alive with breaths. It’s extraordinary to see. I knew if health workers could see that, they would never forget it. It was in that moment that the first seeds of Global Health Media Project were planted.”